About Us

Forever Charms was founded by a mother and daughter team on the principle of providing superior customer service. As an  independent, family-owned business, our success is a direct result of years of building and maintaining customer loyalty. We are proud to say that many of the relationships we have with our customers span several generations. 

Providing customers with the absolute best jewellery buying experience means that the products we offer also need to be the absolute best. Unlike most jewellery stores, we hand select our suppliers from around the world in order to ensure that our showroom is complete with the highest quality selection available.

At Forever Charms, we are not just looking to make another sale, we are looking to make another lifetime customer.